FOMENT is establishing a better ecosystem worldwide for the development of
WINE AND TOURISM TECH.
FOMENT offers intensive acceleration to innovative wine and tourism tech companies who are ready to scale up, and then connects them with businesses in the industry who are positioned to use their products and services.

FOMENT is also designed to speed up tech adoption by wine and tourism businesses by connecting them with providers of tech solutions which can make them more competitive, profitable and more likely to reach new markets around the world.
AUSTRALIA NEEDS FOMENT, BECAUSE WE ALREADY HAVE:
  • ​A dominant wine ecosystem: we are home to the highest standard of businesses, research, marketing and maintain a tradition of technical innovation
  • Incredible experiences to be discovered that encourages a booming tourism industry, internationally and between states
  • Strong import and export trade: Australia is the world's fifth largest exporter of wine and the tourism industry accounts for $47.5 billion into the economy on average

But, unlike the US and Europe, no programs that target the growth and adoption of technology in the wine and tourism industries; until FOMENT.
WHAT IS FOMENT?
FOMENT works in two parts: tech acceleration and tech adoption. Here's how you can engage with both:

Acceleration: You're a tech start-up ready to scale-up. You're developing an Industry 4.0 product or service that has the potential to disrupt the wine and tourism industries, locally, nationally and globally. The FOMENT acceleration program uses a combination of workshops, prototyping, market testing, industry connections and solution refinement to make sure your business has the best chance for success. 
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Our acceleration model is one of Venture Client, not Venture Capital - by participating in the FOMENT Acceleration Program we invest expertise into improving both your business model and your offering. But the most valuable investment we make is in helping you build your customer base by connecting you directly with the wine and/or tourism industry.

Adoption: FOMENT is grounded in Australia's wine and tourism industries. It builds connections between our wine and tourism businesses with the tech community. Being a part of FOMENT means you are welcomed into a network of people passionate about staying on the leading edge in wine and tourism. We want new technology to be designed in partnership with the local industry and adopted rapidly.

Ready to get started?
FOMENT ACCELERATOR: COURSE OUTLINE

As the program will be a blended model of in-person and online, you're invited to join from wherever you are in the world.
​So if you're a technology company in the wine and/or tourism industry, join the accelerator for:
  • World-class learning: We teach participating startups about Australia's wine and tourism industries. The insights are meaningful, and can usually only be gained after years of working, not five weeks
  • Networking: From the moment your application is successful, we start the process of connecting you with highly regarded members of Australia's wine and tourism industries. These are money-can't-buy relationships that set FOMENT apart from other programs
  • Regional immersion: A week of the program takes you directly to ground zero for wine and tourism in Australia, the Barossa (this will be conducted virtually in 2020)
BUILD YOUR BUSINESS MODEL
Take a fresh approach and unpack what is really impacting your business
GENERATE SOLUTIONS
A rapid-fire way to crack open all potential solutions and refine the best pathway
PROTOTYPE
​Develop and test your solutions using Industry 4.0 tools and techniques
VALIDATE THE MARKET
​Collaborate with experts and develop the capabilities to test your solution
TAKE IT GLOBAL
Expand your national and international networks and tackle new markets
When you click the APPLY button, you'll be taken to the the FOMENT community platform, hosted on Skipso. By registering, you'll be the first to hear about applications for 2021.
FOMENT ALUMNI
Watch our testimonials from participants and FOMENT facilitators here.​​
“Being part of FOMENT has opened doors to the South Australian wine industry much faster than we could have done ourselves. The entire process from start to finish has been seamless and easy as a participating company. (We) changed from all angles, on everything from our business model to how we think about scale. The facilitators, advisory board and program mentors were exceptional and I imagine, inaccessible without FOMENT.” 
- Chris Braine, Cellr
Cellr graduated from FOMENT in 2019. Chris and the team have gone on to launch their anti-counterfeit bottle cap tech globally. 
W: Cellr
2019
2020
PROUDLY SUPPORTED BY

FOMENT is proudly supported by the Government of South Australia.

FOMENT is one of the 11 recipients of a $1.2 million stimulus under the Marshall Liberal Government’s South Australian Wine Industry Development Scheme (SAWIDS). 

Minister for Primary Industries and Regional Development Tim Whetstone said in the midst of coronavirus restrictions, the projects focus on digitalisation, on-farm technology and disaster resilience and mitigation. 
 
 SPONSORED BY

Wine Australia supports a prosperous Australian grape and wine community by investing in research, development and extension (RD&E), encouraging growth in domestic and international markets and protecting the reputation of Australian wine. Our long-term goal is for Australia to be recognised as the world’s pre-eminent wine producing country, and we are committed to the development of the next generation of game changers, researchers, experts and leaders who will drive the Australian grape and wine community’s future. We are funded by grapegrowers and winemakers, through levies and export charges, and the Australian Government, which provides matching funding for R&D investments.
The Barossa region is committed to supporting FOMENT as an opportunity to connect Barossa businesses with grape, wine and tourism tech, giving them linkages to tech start ups, mentors and facilitators, and raising Barossan awareness to the potential of harnessing technology.  This will improve their resilience in turbulent times and ultimately build business sustainability and profitability. Find out more:
Barossa Grape & Wine Association
RDA-BGLAP
Tourism Barossa
WITH THANKS TO OUR PROGRAM SUPPORTERS

GET IN TOUCH

 Want to know more? Fill in your details and let us know how we can help. We'll get back to you as soon as possible.
If you'd like to be amongst the first to know when applications are open, fill out this form and indicate you're interested in the accelerator in the box marked 'What would you like to know?'